Editorials are much more credible than advertisements or e-mailings. As the articles are written by journalists, the reader rates the content higher. The fact that your business is mentioned constitutes a positive factor and gives an initial boost to your profile. Editorials make your business, your products and your services much more visible, not only to your existing and potential customers, but also to people who have not heard of you before.
Our press relations service insures the on-going management of your company’s relationship with the journalists in your area of interest, by means of press releases, telephone contacts, events, journeys, etc.